The Union-Tribune’s flexible preprint insert options enable you to choose when and where you want your message delivered. You can target specific ZIP codes, within ZIP codes, or saturate the entire county — It’s up to you.
Inserts running in U-TMC are delivered via USPS mail on Thursday/Friday.
Choose the ZIP codes you want to reach based on geographic, demographic or psychographic marketing variables. Our Marketing department can help you identify your customers, show you where they live, what they like to do and more.
For total market coverage, U-T San Diegoprovides you with shared-mail delivery to the households of non-subscribers, via U-TMC. Capturing the attention of weekend shoppers, our shared-mail package of colorful inserts is mailed to non-subscribers every Thursday/Friday via the U.S. Postal Service (USPS), ensuring extremely reliable delivery.
U-TMC reaches a large majority of San Diego County households when combined with U-T San Diego daily circulation. And our database of subscribers and non-subscribers is updated monthly, to virtually eliminate overlap.
Now you can zoom-in on zones within ZIP codes with U-T San Diego’s Micro Target Zones (MTZs). Available in the U-TMC, this enables you to reach non-subscribers in a highly efficient manner.
For general information, please see the Preprint Specifications on our Print Mechanicals & Measurements page or the Preprint Primer. Also see our general and retail rates.
For specific ad measurements, discount packages and promotional rates, please contact your account manager or Jeff Rankin at (619) 293-1080 or jeff.rankin@uniontrib.com.
Make a huge impact with an ad wrapped around any section of the newspaper, reaching consumers in your target demographic based on the section’s readers.