2008 GENERAL RATES (PDF)
Click here to download the 2008 General Rate Book
   
General Advertising Rates:
(Commissionable)
• Dollar-Volume Agreements
• Frequency Agreements
• Full-Run Frequency Program


General Co-op Rates:

(Non-commissionable)
• Dollar-Volume Agreements
• Frequency Agreements
• Full-Run Frequency Program

General Print Plus Rates:
• 50# Book Stock
• 60# Matte Stock

General Financial Rates:
(Commissionable)
• Dollar-Volume Agreements
• Frequency Agreements
• Full-Run Frequency Program


Advertising Rates:
• ROP Color Rates
• Zone Color Rates


General Preprint Guidelines:
• Scheduling and Billing
• Specifications
• Delivery Instructions
• Packing Instructions
• Mexico Distribution
• Commission and Terms of Payment


Local Community Values


Getaways

General Preprint Rates: (Commissionable)
Daily and Sunday Preprints
  (Inserted in the Union-Tribune)

General Preprint Rates:
U-TMC
  (Direct Mail Non-Subscriber Program)
• MTZ Program (Micro Target Zones)

General TV Week Rates:

TV Week Wrap
TV Week Pop-out
TV Week Rates (Commissionable)

General Local Media Rates: (Commissionable)
• Dollar-Volume Agreements
• Full-Run Frequency Program


General Local Broadcast Rates: (Commissionable)
• Dollar-Volume Agreements
• Full-Run Frequency Program



Telecommunication Rates: (Commissionable)
• Dollar-Volume Agreements
• Full-Run Frequency Program


General Enlace:
(Commissionable)
  (Weekly Spanish language publication)
• ROP Rates
• Pick-up Rate
• ROP Color Rates
• Enlace Preprint Rates
• Enlace Charity/Non-Profit Rate
• Ad Dimensions • Deadlines • Cancellations
• Translations and Production


Today's Local News:
(Commissionable)
General and Color Rates
Delivery of Inserts


Today's Local News:
(Non-Commissionable)
• General Co-op and Color Rates
• Delivery of Inserts

Movie Studio:
• Full Cloverage ROP Rates (Commissonable)
• Full-Run Frequency Program
• Commission and Terms of Payment
• Color Rates (Commissionable)