| General Rates (PDF files) | Comtent Description and Applicable Products |
|---|---|
| General Rates Dollar-Volume Agreements Frequency Agreements | Open rate, Dollar-Volume and Frequency agreements, including the Full-Run Frequency Program discounts and qualifications |
| Color | General ROP and Zone color rates and distribution |
| Enlace | All general rates for Enlace, including: standard Enlace general rates; pick-up rates; ROP color rates; preprint rates; charity/non-profit rates; ad dimensions and production specifications; deadlines and cancellations; translations; and ad-delivery methods |
| Getaways | General rates for advertisements in the Getaways theme page of the Sunday Travel section |
| U-T Notes | General rates, CPM agreements and conditions for the U-T Notes product |
| Business-specific | |
| Co-op | Open rate, Dollar-Volume and Frequency agreements for businesses that fall under the “Co-op&rduo; category, typically meaning advertising costs are split between a manufacturer and a retailer |
| Financial | Open rate, Dollar-Volume and Frequency agreements for finacial businesses, including banks, investment firms, etc. |
| Local Media | Open rate, Dollar-Volume and Frequency agreements available to cable companies with a San Diego address |
| Local Broadcast | Open rate, Dollar-Volume and Frequency agreements available to radio and television companies with a San Diego address |
| Telecommunication | Open rate, Dollar-Volume and Frequency agreements available to Internet Sevice Providers, dot-com businesses, local and long-distance providers, wireless communication companies, E-commerce and technology manufacturers |
| Movie Studio | Full-Coverage ROP rates, Full-Run Frequency program, Color rates, commission and terms of payment available to movie studios |
| Preprints Rates &mdash General | |
| Preprint Rates — Daily and Sunday | Commissionable Daily and Sunay preprint rates, including bonus days, scheduling and quantity specifications |
| Preprints — U-TMC and MTZ | General preprint rates and decriptions for the U-TMC (Direct Mail Non-subscriber) and MTZ (Micro Target Zones) programs |
| Local Community Values | Local Community Values general rates, including inserts on pages 1 & 4; pages 2 & 3; front & back banners; back lip and remnant rates |
| General Print Plus 50# Book Stock General Print Plus 60# Matte Stock | Print Plus package options, rates, delivery and minimums |
| Preprint Guidelines | General Preprint Guidelines, including scheduling, billing, material delivery instructions, packing instructions, miscellaneous preprint production guidelines, Mexican preprint distribution and costs (“La Bolsa Azul,” or “The BLue Bag”), commission and terms of payment |
| General Rate Book | Download the 2010 General Rate Book |
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